PAST WEBINAR

Qual at Scale: Navigating opportunity in the AI revolution

The potential for groundbreaking insight based on open-ended responses at scale has never been greater than in 2024.

However, amidst the rapid advancements of Large Language Models (LLMs) and Gen AI, finding your way can be overwhelming.

Dive into the dynamic world of qualitative research at scale with Michiah Prull, Fathom's CEO.

This is your guide to navigating the qual-at-scale landscape amidst the AI revolution.

  • Tool Talk: Uncover the strengths and nuances of various tools, demystifying which ones align with your goals.

  • Approach Atlas: Compare different approaches for qual at scale, pinpointing when each shines and the practical applications that matter.

  • Innovation Insights: Stay on the pulse of cutting-edge innovations and discover how they're reshaping research strategies to center respondent's voices.

Get straight to the heart of qual at scale! We covered so much more than Fathom’s tools - equipping you with a wide range of solutions to conquer your AI fears and challenges.

Catch up on the webinar now to demystify the possibilities of qual at scale in the era of LLMs and Gen AI.

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